Today, you will learn how to open a football viewing center in Nigeria. Football is the most popular sport in Nigeria, infact Nigerians love football, and when it comes to watching live football, some people are ready to spend their last cash.
Nigeria is a country of over 200 million people who love football; since most of them can’t afford to buy a pay-tv cable, most of them will resort to watching live matches at football viewing centers around their neighborhood.
This article contains some tips on how you can make a lot of money from setting up a football viewing center in your area.
Many people wonder why some football centers are always filled with people. Is it that they cannot afford to buy cable tv and watch in the comfort of their homes?
The answer is not far-fetched; the answer is that over 60% can watch those live matches live inside their living room but prefer to watch it at match viewing centers because it is much more enjoyable. People get to socialize and interact with other fans.
Now let’s get down to business; if you are planning to open a football viewing center, you have made the right choice; however, adhere to some of the tips listed below:
How To Open A Football Viewing Center In Nigeria
1. Cable Tv Network
You have to do some research and look for an affordable and reliable cable Tv network that can broadcast live matches for your customers.
In Nigeria, we have cable tv networks like DStv, GOtv, Strong, MyTV, HiTV, CTL, DaarSat, Startimes Etc. You can patronize one of them.
2. Business Blueprint
It would be best if you had a solid strategy and plan for your viewing center.
You can also be charging your customers a fee of N50 for anyone that wants to watch a live match, or he or she must buy a drink from you as they are watching the live game.
Imagine receiving a payment of N50 from about 50 – 500 people, plus drinks sold. After each match, you will eventually realize that you can make a lot of money from the football viewing center business.
A typical football viewing center is not capital intensive; all you have to do is to buy some basic items for your shop like:
- Plastic chairs
- A wooden bench
- Carpet / Tiled floors
- Standing fans, ceiling fans, or air conditioner
- Air freshener
- Generating Set
- UPS: keeps the TV running
- Inverter to keep the TV running
- Cable TV with a monthly subscription
- Two big Television set with high resolution or projectors
- Extension sockets
- Tickets or coupons (to be issued to customers that paid)
Tell an agent to get for you a very nice location, preferably a very populated neighborhood or area with a lot of football fanatics.
Also, note that it’s better to set up your football viewing center in a spacious area in other to attract more customers.
When you manage your business well, it will grow, you can furnish your football viewing center with benches if you cannot afford plastic chairs at first, but I will recommend plastic chairs because they are comfortable.
Many people visit football centers, make sure that your shop is well ventilated and smells nice. Also, do not forget to buy a blackboard to write all the close matches and fixtures for the day.
5. Side Attractions
If your smart, you will make a lot of money that will blow your mind, consider cooking food items that people enjoy while watching live games, food items like pepper soup, small chops Etc
You can also even sell recharge card vouchers, cold drinks (alcoholic & non-alcoholic) Etc to your customers.
Your customers are the main reason you’re making money from this business, and that is why you should treat them with respect if possible, develop a relationship with them, and keep on coming back with their friends.
Also, train your sales, girls/boys, to be courteous to your customers.
There should be other football viewing centers in your location.
They are your competition, and you should be on top of your game to attract new customers.
You can advertise your new football viewing center by word of mouth, radio jingles, Google adverts Etc.
You can also attract new customers by arranging dancing competitions or inviting upcoming local artists in your area to perform at your viewing center. Before you realize it, your football viewing center will be the most popular in your area.
In this article, you have learned how to open a football viewing center in Nigeria. However, If you have any questions or suggestions, use the comment box.